• December 12, 2018 /  Business Management Jobs

    [Pub.06ZDo] Download :

    IT Strategy for Non-IT Managers: Becoming an Engaged Contributor to Corporate IT Decisions (MIT Press) PDF




    by Amrit Tiwana : IT Strategy for Non-IT Managers: Becoming an Engaged Contributor to Corporate IT Decisions (MIT Press)

    ISBN : #0262534150 | Date : 2017-09-15

    Description :

    PDF-08d37 | Firms spend more on information technology (IT) than on all other capital assets combined. And yet despite this significant cash outlay, businesses often end up with IT that is uneconomical and strategically feeble. What is missing in many organizations’ IT strategy is the business acumen of managers from non-IT departments. This book presents tools for non-IT managers to turn IT from an expensive… IT Strategy for Non-IT Managers: Becoming an Engaged Contributor to Corporate IT Decisions (MIT Press)


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    [Pub.15Tbk] IT Strategy for Non-IT Managers: Becoming an Engaged Contributor to Corporate IT Decisions (MIT Press) PDF | by Amrit Tiwana


    IT Strategy for Non-IT Managers: Becoming an Engaged Contributor to Corporate IT Decisions (MIT Press) by by Amrit Tiwana

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  • December 11, 2018 /  Business Management Jobs

    [Pub.35zEC] Download :

    Brand Gender: Increasing Brand Equity through Brand Personality PDF




    by Theo Lieven : Brand Gender: Increasing Brand Equity through Brand Personality

    ISBN : #3319602187 | Date : 2017-09-25

    Description :

    PDF-aef4c | This book explores ways to drive and increase a brand’s most important property, its equity. Focussing on gender, the author analyses the impact of assigning personalities and characteristics to products and how this can affect the management of brands on a global scale. Using detailed examples, the author argues that brands with low masculine and feminine characteristics have the lowest equity,… Brand Gender: Increasing Brand Equity through Brand Personality


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    Brand Gender: Increasing Brand Equity through Brand Personality by by Theo Lieven

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  • December 11, 2018 /  Business Management Jobs

    [Pub.72Nep] Download :

    Software Product Management and Pricing: Key Success Factors for Software Organizations PDF




    by Hans-Bernd Kittlaus : Software Product Management and Pricing: Key Success Factors for Software Organizations

    ISBN : #3540769862 | Date : 2009-01-15

    Description :

    PDF-7d921 | Software product management and pricing are key success factors for any organization providing software, be it a software company or an organization responsible for software in a company that belongs to a different industry. After defining the term “software product” and looking at the business and organizational sides, the core elements of software product management and pricing are discussed. Re… Software Product Management and Pricing: Key Success Factors for Software Organizations


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    Software Product Management and Pricing: Key Success Factors for Software Organizations by by Hans-Bernd Kittlaus

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  • December 10, 2018 /  Business Management Jobs

    [Pub.36BRr] Download :

    Myths of Work: The Stereotypes and Assumptions Holding Your Organization Back (Business Myths) PDF




    by Adrian Furnham : Myths of Work: The Stereotypes and Assumptions Holding Your Organization Back (Business Myths)

    ISBN : #0749481285 | Date : 2017-10-28

    Description :

    PDF-15356 | Buying a table tennis table will make your staff happier. Working eight hours a day, five days a week, will result in the most productivity. Paying higher salaries will always result in higher motivation. But will it really?There are a staggering number of myths, stereotypes and out-of-date rules that abound in the workplace. This can make it feel impossible to truly know how to get the most out o… Myths of Work: The Stereotypes and Assumptions Holding Your Organization Back (Business Myths)


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    Myths of Work: The Stereotypes and Assumptions Holding Your Organization Back (Business Myths) by by Adrian Furnham

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  • December 9, 2018 /  Business Management Jobs

    [Pub.73XNF] Download :

    Thriving in the Middle: How the Best Managers Create Mutual Success PDF




    by Mike Cook : Thriving in the Middle: How the Best Managers Create Mutual Success

    ISBN : #1945449446 | Date : 2017-10-17

    Description :

    PDF-5f4a7 | How does your company train its operational-level managers? Do they go offsite, learn new information from a management expert, receive a training manual, or something similar? Most businesses fall into this development category, treating managers as our academic system treats students. The results, unfortunately, consist of short-lived bursts of enthusiasm and little measurable improvement, in pa… Thriving in the Middle: How the Best Managers Create Mutual Success


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    [Pub.67bmP] Thriving in the Middle: How the Best Managers Create Mutual Success PDF | by Mike Cook


    Thriving in the Middle: How the Best Managers Create Mutual Success by by Mike Cook

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  • December 9, 2018 /  Business Management Jobs

    [Pub.91fRG] Download :

    Developing B2B Social Communities: Keys to Growth, Innovation, and Customer Loyalty PDF




    by Margaret Brooks : Developing B2B Social Communities: Keys to Growth, Innovation, and Customer Loyalty

    ISBN : #1430247134 | Date : 2013-09-17

    Description :

    PDF-846c4 | Developing B2B Social Communities: Keys to Growth, Innovation, and Customer Loyalty explains why business-to-business companies need a robust online community strategy to survive and flourish in today’s changing economy and shows you how to design and execute your company’s strategy successfully. Seminars, publications, market research, and customer care centers remain important tools in ever… Developing B2B Social Communities: Keys to Growth, Innovation, and Customer Loyalty


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    [Pub.77EqW] Developing B2B Social Communities: Keys to Growth, Innovation, and Customer Loyalty PDF | by Margaret Brooks


    Developing B2B Social Communities: Keys to Growth, Innovation, and Customer Loyalty by by Margaret Brooks

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  • December 8, 2018 /  Business Management Jobs

    [Pub.93wwP] Download :

    Tourism: Principles and Practice PDF




    by Alan Fyall : Tourism: Principles and Practice

    ISBN : #1292172355 | Date : 2017-10-09

    Description :

    PDF-bf929 | Thanks to its engaging writing style and accessible structure, Fletcher has become the ultimate one-stop text for any student studying Tourism. Its broad appeal and popularity increases with each new edition, making it excellent value for any student who wants to understand and explore the principles of the subject. Well-liked by students and lecturers alike, Tourism: Principles and Practice is t… Tourism: Principles and Practice


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    Tourism: Principles and Practice by by Alan Fyall

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  • December 8, 2018 /  Business Management Jobs

    [Pub.56bwJ] Download :

    Sources of Power: How People Make Decisions (MIT Press) PDF




    by Gary A. Klein : Sources of Power: How People Make Decisions (MIT Press)

    ISBN : #0262534290 | Date : 2017-09-15

    Description :

    PDF-e55f5 | Since its publication twenty years ago, Sources of Power has been enormously influential. The book has sold more than 50,000 copies, has been translated into six languages, has been cited in professional journals that range from Journal of Marketing Research to Journal of Nursing, and is mentioned by Malcolm Gladwell in Blink. Author Gary Klein has collaborated with Nobel laureate Daniel Kahneman … Sources of Power: How People Make Decisions (MIT Press)


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    Sources of Power: How People Make Decisions (MIT Press) by by Gary A. Klein

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  • December 8, 2018 /  Business Management Jobs

    [Pub.72fTX] Download :

    ICT for the Next Five Billion People: Information and Communication for Sustainable Development PDF




    : ICT for the Next Five Billion People: Information and Communication for Sustainable Development

    ISBN : #3642122248 | Date : 2010-07-19

    Description :

    PDF-7e7d9 | Currently, around one to two billion users are able to connect to the Internet, most of them living in the industrialized parts of the world. However, if we want to improve the quality of life of the world population with the help of access to information and education, it is necessary that in the next decade an additional five billion people gain access to the Internet. The next five billion Inte… ICT for the Next Five Billion People: Information and Communication for Sustainable Development


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  • December 7, 2018 /  Business Management Jobs

    [Pub.12JUn] Download :

    Managing Expatriates in China: A Language and Identity Perspective (Palgrave Studies in Chinese Management) PDF




    by Ling Eleanor Zhang : Managing Expatriates in China: A Language and Identity Perspective (Palgrave Studies in Chinese Management)

    ISBN : #1137489073 | Date : 2017-10-29

    Description :

    PDF-8110c | Providing fresh perspectives on managing expatriates in the changing host country of China, this book investigates expatriate management from a language and identity angle. The authors’ multilingual and multicultural backgrounds allow them to offer a solid view on the best practices towards managing diverse groups of expatriates, including Western, Indian, and ethnic Chinese employees. With care… Managing Expatriates in China: A Language and Identity Perspective (Palgrave Studies in Chinese Management)


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    [Pub.02mBZ] Managing Expatriates in China: A Language and Identity Perspective (Palgrave Studies in Chinese Management) PDF | by Ling Eleanor Zhang


    Managing Expatriates in China: A Language and Identity Perspective (Palgrave Studies in Chinese Management) by by Ling Eleanor Zhang

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